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2018 Annual Conference | MSA Chicago Opportunities

1500-plus principals, teachers and administrators from around the country participate in MSA’s annual meeting, which features best practices in curriculum and instruction, technology integration, school leadership and magnet school design. From networking to professional development, access to new tools and information, attendees also tour magnet schools by theme and grade level within the host district.


Your company name or logo is prominently displayed on signage and on service items where appropriate (such as cocktail napkins) and in the conference program/mobile app/website. Increase brand awareness and bring 2 staff members to network with attendees using your 2 conference passes.

Closing Night Extravaganza

Closing Night Extravaganza | $35,000

This reception will mark the close of another MSA annual conference. Attendees will celebrate with old friends and new friends as we announce the top National Award Winners for MSA’s prestigious Merit Awards program, National Magnet School Teacher of the Year, National Magnet Principal of the Year, and National Superintendent of the Year. Fun times will be had by all with Chicago-themed décor and entertainment. Your investment also includes:

  • (5) Extravaganza event passes.
  • (50) Drink tickets.
  • (3) Promoted posts in the mobile app.
  • Five (5) minute “stage time” to discuss products and services.
  • Mention in the national conference press release.
  • Full-page program advertisement.
  • Complimentary exhibit booth.

Opening Night Networking Reception

Opening Night Networking Reception | $20,000

This conference-wide networking reception takes place on opening day with cash bar and complimentary hors d’oeuvres. This reception – attended by virtually all attendees –is a great way to kick-start a conference filled with innovative workshops and long lasting relationships. You’ll enjoy exclusive and prominent exposure in front of conference attendees. A display table will be provided, and you have the option of distributing an exclusive gift to all networking participants. Your investment also includes:

  • (2) Opening Night Networking Reception event passes.
  • (30) Drink tickets.
  • (2) Promoted posts in the mobile app.
  • Mention in the national conference press release.
  • Full-page program advertisement.
  • Complimentary exhibit booth.

Partnership Reception

Partnership Reception | $20,000

This private reception is for a select group of national district-level administrators, hosting school district board members, national conference sponsors, keynote speakers, local school district supporters, exhibitors, partners and the hosting district planning team. This select event for 200 attendees will provide opportunities to meet and interact with decision-makers in a more intimate relationship-development environment. Your investment also includes:

  • (2) Parntership Reception event passes.
  • Ten (10) additional special invites.
  • Five(5) minute “stage time” to discuss products and services.
  • Mention in the national conference press release.
  • Complimentary collateral table.
  • Complimentary exhibit booth.

School Tour Transportation

School Tour Transportation (2) | $15,000 each

One f the biggest draws to MSA’s annual conference is its school tours. Maximize your investment and make use of the travel time between hotel and schools with a video promotion (where available). School tours take place the first day of the conference, so take advantage and make a fresh imprint on attendee minds. Your investment also includes:

  • (2) Promoted posts in the mobile app.
  • Two (2) minute video to promote products and services, played on the bus during travel time.
  • Meet and greet attendees as they board buses.
  • Full-page program advertisement.


Sponsor(s) will be listed in the printed conference program and conference program app with company name and 50- word description.

Student Scholarships

Student Scholarships (10) | $1,500 each

Ten magnet school students from the hosting district will receive a $1,000 postsecondary scholarship award. These students are selected through a competitive process read by educators from the hosting district. Student scholarships will be awarded during one of the conference day-programs. The additional $500 will provide your 2 company representatives the opportunity to be on-stage during the award ceremony, assisting with the presentation of the enlarged scholarship check branded with your company logo. The excitement doesn’t just stop there, your 2 representatives will also receive a special invite to our private partnership reception. To top things off, a quarter page program advertisement allows you to further your reach and make a statement with the conference attendees.


Breakfast | $4,000 per region

Support one or more regional breakfasts and your company will be part of each attendee’s morning ritual.

Bag Insert

Bag Insert | $1,500

Share a story, a message or provide attendees with a promotional product. Your message or promotional product will be inserted into the attendee bag and give to all attendees at check-in.
*Insert/promotional product must be approved by MSA.

Attendee Bags

Attendee Bags| $15,000

A key onsite promotional opportunity, the conference bag is distributed to all attendees. Your investment includes your company’s logo on the outside of the bag and one bag insert.


WiFi | $15,000

All participants are expected to use on-site WiFi, crucial to the attendee experience. As the official annual conference WiFi sponsor, your name will be everywhere: beginning with the branded information card provided to attendees at check-in, to the event mobile app’s WiFi information page to the SSID code. Your name will be what’s trending as attendees access WiFi from their laptops and mobile devices.

Charging Stations

Charging Stations | $3,000 each

Whether it’s keeping up with your office or school or downloading presentation materials, attendees rely heavily on their mobile devices, and those devices need to stay charged. Sponsorship of the charging station includes branding on the kiosk. Sponsor can “man” the charging station during peak times.

Conference Shirt

Conference Shirt | $15,000

Conference shirt with sponsor logo provided to each attendee.

Hotel Check-In Flyer

Hotel Check-In Flyer | $1,500

Welcome flyers with pertinent conference information are distributed at the hotel check-in desk. Sponsor logo with web address will be displayed and be the first on-site conference communication attendees see!

Hydration Stations

Hydration Stations | $3,000

Water stations and cups will be branded with your logo and placed throughout the meeting space. Stations will be replenished throughout the conference.

Key Cards

Key Cards | $3,500

Be top of mind, and in the pockets of every attendee staying at the host hotel by sponsoring the Key Cards. These custom key cards are given to all MSA hotel guests at check-in and will stay with them throughout the conference.


Lanyards | $2,500

This is an excellent promotional opportunity to showcase your brand. Lanyards will be provided to all attendees and placed within each attendee bag.

Lunch & Learn

Lunch & Learn (5) | $2,000 each

Event space will be provided to host a lunch on Friday, April 27, 2018. The host company is responsible for coordinating food and beverage with the hotel. A one-time custom-targeted attendee list will be provided 2 weeks prior to the conference.

Mobile App

Mobile App | $7,000

You’ll have prime exposure on this essential tool attendees use to stay in the know about all conference activities. You will have the opportunity to send two promoted posts through the app, as well as include a survey question to gain market research. The mobile app is key to attendee resource, during and after the conference.

Refreshment Breaks

Refreshment Breaks | $7,500

Give attendees the chance to converse with colleagues between sessions mid-morning and mid-afternoon. Help keep the crowd energized and ready to learn!

Note Pads

Note Pads | $2,000

Note pads will be placed in each concurrent session room.
*Sponsor to provide note pads. Note pads must be approved by MSA.


Exhibiting offers an additional avenue to engage with MSA’s mission and national conference. The exhibit hall is located on the same floor as both registration and general sessions.

Booth Only

Advanced Rate (on/before December 31) $2,000 | SAVE $200

Standard Rate (after December 31) $2,200 

Exhibitors receive the following package:

  • Display space and furniture package of table, chairs and power.
  • Two (2) complimentary conference registrations with full access to all conference sessions.
  • Exhibitor listed in printed conference program with organization name and 50-word description.
  • Exhibitor listed in conference program app with organization name and description.
  • Exhibitor listed in exhibition signage.

Booth & Presentation Package

Advanced Rate (on/before December 31) $3,800 | SAVE $200

Standard Rate (after December 31) $4,000 

Increase your company’s exposure by including a presentation with your exhibit booth. Presentations must include a school or district, and acceptance is subject to selection committee approval. In the event your presentation is not accepted, purchaser will have the option to release booth space without penalty OR retain the booth space and receive a refund for the presentation portion.

  • All Exhibitor Benefits
  • One (1) 70-minute session; presentation listing in conference program and app.

Learn how to become a Nationally Certified Magnet School

Raise the level of performance consistent throughout school districts nationwide and creates a platform from which all magnet schools can flourish. Magnet Schools of America’s national certification process is designed to recognize the hard work of the best magnet schools in the nation and to help them as they grow.

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